The dying loyalty of media executives
According to the recent Aquent Orange 2008 – 2009 survey, about half of the media, communication and marketing executives in Singapore say they barely stay with an employer for two years. Should the media industry be worried about its attrition rates? And what can be done about it?
Steven Pang, Asia regional director of Aquent gives a few opinions of his own on ways companies do can better increase their dismal retention rates.
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