The Snitch

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Shelf Life: Do You Have What It Takes To Be Boss?

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Siow and Chang, Mind Kinesis Management

S$16.80 incl. GST

Pearlin Siow’s latest book, written in collaboration with debutant author Cayden Chang bears the façade of a self-help book for would-be entrepreneurs.

In a series of success and get-rich manuals, it would be easy to assume that Siow’s fourth book would provide practical advice on becoming a successful entrepreneur. Why then would a successful author need to collaborate with a neuro-linguistic programming specialist, if the intention of her book was to offer practical advice?

The answer is simple; the book doesn’t offer substantial advice. Divided into two parts, a narrative and interview portion, interviews make up the majority of the book’s content. What is left in the narrative is weak-vague feel good business advice that most business or psychology majors would be able to offer you for free.

The writing itself feels awkward and needs professional editing. Even the interview portion -of local entrepreneurs- feels tacky, serving as an advertisement for the interviews-replete with the contact details of their organisations.

Bookmark This!

Jack Canfield, co-creator of Chicken Soup for the Soul, developed what he calls the “Rule of 5” to meet his goal of getting Chicken Soup for the Soul, to the top of the New York Times Best-Seller List. Jack’s “Rule of 5” requires that every day, he does five specific things to move his goal to completion.

Completing five things each day does not sound like a lot, but imagine this: “Five pages of writing a day, equals seven 250-page books in a year.”

Yes, the book dispenses advice from another best-selling book.

Written by Dick Chan

January 11, 2011 at 12:46 pm

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